Murali Puttaparthi, Author at AblyPro

Author name: Murali Puttaparthi

Murali is the AVP – Certinia at AblyPro with 12+ years of experience in handling complex Certinia and Salesforce applications, implementations, configurations, and customizations. At AblyPro, he has been the pillar of all the Certinia PSA and ERP project deliverables, ranging from design to implementation, project management, and resource management. With years of practical knowledge and expertise in this industry, Murali supports the sales team in strategizing customer solutions to meet the actual business needs of the clients. Murali is a dynamic and experienced professional with multiple Certinia and Salesforce certifications, helping businesses to technically strive in this ever-changing landscape.

A Complete Salesforce CRM Implementation Guide for Enterprises

Guide / Murali Puttaparthi

Managing customer relationships at an enterprise level is no small task. There are multiple teams, complex systems, and rising customers’ expectations who want fast, seamless, and personalized service. That’s where Salesforce comes in. It’s not just a CRM; it’s a full-scale platform designed to connect your business, streamline operations, and drive real growth. But here’s […]

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How Agentforce 3.0 Fixes Visibility, Integration and Scale Challenges in Customer Support

Einstein AI / Murali Puttaparthi

Since its debut in 2024, Agentforce service agents have become a key part of the customer support journey, helping teams handle more cases, stay on top of conversations, and deliver smooth service across channels. As the platform evolved through Agentforce 2.0 and 2DX, so did its capabilities. But with that came new challenges, teams started

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Certinia( FinancialForce) Checklist for Smarter Rollout and Ongoing Success

Certinia Accounting / Murali Puttaparthi

Certinia isn’t just another business platform! It is the engine that connects your projects, finances, and customer relationships. With PS Cloud, you manage service delivery with precision. With FM Cloud, you stay on top of finances in real time. And with CS Cloud, you put customer success at the center of everything. Together, they give

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Salesforce Service Cloud Implementation Guide 2025: Key Steps for a Seamless Rollout

Salesforce Service Cloud / Murali Puttaparthi

Salesforce Service Cloud implementation is a major step toward transforming your customer service operations. But in 2025, it’s no longer just about deploying a platform; it’s about building a connected, intelligent support system that scales with your business needs and customer expectations. Whether you’re transitioning from legacy systems or optimizing an existing setup, having a

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Drive Accuracy in Services Estimates with Certinia on Salesforce CPQ

Certinia Accounting / Murali Puttaparthi

Creating accurate service estimates is one of the biggest challenges for services businesses. The process is often spread across spreadsheets, emails, and back-and-forth between teams. Sales and delivery rarely speak the same language, which leads to delayed quotes, unclear scopes, and lost margins before the project even begins. That’s where Salesforce CPQ (Configure, Price, Quote)

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