Author name: Murali Puttaparthi

Murali is the AVP – Certinia at AblyPro with 12+ years of experience in handling complex Certinia and Salesforce applications, implementations, configurations, and customizations. At AblyPro, he has been the pillar of all the Certinia PSA and ERP project deliverables, ranging from design to implementation, project management, and resource management. With years of practical knowledge and expertise in this industry, Murali supports the sales team in strategizing customer solutions to meet the actual business needs of the clients. Murali is a dynamic and experienced professional with multiple Certinia and Salesforce certifications, helping businesses to technically strive in this ever-changing landscape.

AI in heathcare

AI in Healthcare: The Practical Applications with Einstein AI

AI is demonstrating its transformative power in different industries and healthcare is no exception! The healthcare industry encounters a range of challenges like fragmented patient data, outdated systems and rising costs. Thus, AI in healthcare addresses these challenges to streamline operations, enhance data integration and reduce inefficiencies. Salesforce Health Cloud consolidates patient data in a […]

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AI in Industries

From Predictions to Impact: Shaping the Future of Industries with AI

The rapid growth and adoption of Artificial Intelligence in different industries has significant value-added implications, with better decision-making and increased operational efficiency at the forefront. Industries across the globe are realizing the importance of AI workflow enhancement to stay ahead in the competitive market. Hence, AI is transforming industries by predicting issues and enabling smart

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Salesforce Spring 2025 Release

Unveiling Salesforce Spring 2025 Release: Top Innovations Driving Growth and Better Customer Experiences

A Salesforce release introduces new features and enhancements that the CRM leader delivers to its customers. These releases occur three times a year—Spring, Summer, and Winter—and are often driven by feedback from the Salesforce community. Each update aims to improve user experience, streamline workflows, and provide more powerful tools, helping businesses operate more efficiently and

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Certinia Winter 2025 Release

Certinia Winter 2025 Release- Key Features and Enhancements for Services Business Success 

The Certinia Winter 2025 release introduces a powerful suite of features and enhancements to elevate enterprise-level scalability, operational efficiency, and revenue growth. With a focus on empowering project managers, and sales, service, and customer success teams, this release leverages Certinia’s advanced AI and automation capabilities to streamline processes and tackle operational challenges head-on.  With AI

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Certinia Customer Success Cloud Revolutionize Customer Service Management

Will Certinia’s Customer Success Cloud Revolutionize Customer Service Management?

In today’s rapidly evolving business environment, customer success isn’t just a buzzword—it’s a lifeline. It’s the difference between building long-term loyalty and watching customers slip away. But here’s the challenge: customer success can quickly unravel without efficient management, disrupting every step of the customer lifecycle.  From onboarding to ongoing support, a lack of streamlined processes

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