Top Tips for Optimum Resource Utilization Using Certinia PSA 

Resource management plays a significant role in the professional services business when it comes to delivering excellent customer experiences. However, many organizations fail to use their resources effectively resulting in unnecessary delays and costly outcomes. The question is, what businesses need to do to utilize their resources efficiently. Having a PSA (Professional Services Automation) tool is the answer. What’s more important is, how to leverage the true potential of the PSA in optimizing resource utilization.

In this blog, we will walk you through resource management, its challenges, importance of Certinia PSA solution, and the top strategies to effectively utilize resources using Certinia PSA.

Let’s get going!

What is Resource Management? 

As the term signifies, resource management is the process of using your resources (manpower or tools) in the best possible way to complete a project. Effective utilization includes planning and allocating resources with suitable skill sets for specific tasks. This helps organizations track resources’ time spent on specific jobs. 

Managing and monitoring resources efficiently is an important metric that companies leverage to draw profits and remain productive. Resource utilization is a part of resource management and signifies the billable (work compensated for by clients) and non-billable hours (administrative, training, internal tasks, etc.).

Resource utilization is calculated by dividing the time taken by resources to complete a task by the total available time. 

  • Benefits of using PSA Dashboards for organizations.
  • How Certinia PSA addresses the typical reporting challenges faced by boards.
  • Step-by-step process to create a report in Certinia PSA.
  • Learn about Certinia PSA Dashboards: Overview, Best Practices, and 12 PSA Dashboards.

Why must you use Resource Management tools? 

Resource management software helps managers understand project requirements and distribute resources appropriately. It also aids in monitoring resource availability, avoiding duplication, and enhancing teamwork. In a word, a resource management solution will stop your resources from being underutilized by keeping track of their performance and assigning new assignments as needed. Additionally, it will address time delays brought on by overused resources as well as address employee burnout.   

For adopting the best practices of Resource Management, it is wise to use software that will help managers identify, plan, allocate, and track employees in real time. Timely monitoring will maximize resource utilization and enhance productivity for the organization. 

Top 5 Benefits of Resource Management Software: 

1. Automated Resource Allocation 

A resource management solution stores resource information in a single database that can be accessed by managers easily. With automated processes, managers can easily match employee skills, qualifications, and experience with job-specific requirements. This ensures that the right job is handed to the employee. 

2. Efficient Communication and Collaboration 

Resource management tools are especially useful when companies have a workforce spread over different geographical locations. Managers can easily track the progress of the workers, identify progress and solve problems if any. It mitigates communication gaps and remote teams can collaborate and deliver tasks on time. 

3. Project Planning and Progress 

A robust software will reduce the time and effort of planning projects and tracking employee progress. Automation speeds up resource utilization activities. Project managers can efficiently plan and manage multiple projects simultaneously.

4. Comprehensive Reporting and Documentation 

Best resource management software offer companies the flexibility to create customizable reports and dashboards that tell a story about resource utilization, budgets, extended working hours, etc. Additionally, with comprehensive documents, team members can easily share and maintain confidentiality of information at the same time. 

5. Optimized Resource Utilization 

Managers can get real-time insights into project planning, resource allocation and performance. This helps them in auditing the resources to see whether they have met the expectations. Using the best resource management software, managers can also arrange training to upskill resources that are failing to meet expectations. 

What Role Does Certinia PSA play for Better Resource Management 

Certinia PSA is a robust resource management software that helps in making the best use of resources with proper planning, scheduling and managing techniques. Built on the Salesforce platform and with automation at its core, Certinia PSA can effectively help track resources based on their skills, availability, capacity and efficiency.  

Using cloud based Certinia PSA, you can get a complete view of resource details including the expertise and certifications. You can analyze and breakdown resource capacity, identify use and make decisions accordingly. A centralized dashboard will give a clear view of the resource skills and Certifications and you can assign tasks based on those skills.  

How Certinia PSA Adds Value?

Certinia PSA focuses on managing and automating business processes related to service delivery. The goal is straightforward: enhance delivery execution and overall profitability by optimizing these processes effectively. But how does it add value to your business? Let us find out below!

  • A centralized database for all resources 
  • Detailed insights into resource skills, certifications and availability 
  • Improved collaboration and planning with greater visibility 
  • Reduces business gaps and speeds up decision-making 
  • Adapts easily to changing business models with subscription-based payment 
  • Manage resource workloads, predicts future demands and improves sales opportunities 

Tips to Optimize Resource Utilization using Certinia PSA 

The professional services industry is undergoing rapid transformation and resource management requirements are becoming complex. Organizations are facing severe challenges in achieving customer support goals due to inefficient resource utilization.  

An automated software helps businesses overcome challenges and make maximum use of resources. It also creates a work-friendly environment, mitigates risks and improves employee performance. Certinia PSA is a one-stop solution to streamline employee engagements and boost organizational productivity. 

Given below are the tips to optimize resource utilization using Certinia PSA: 

  1. Find all information pertaining to the resources in a centralized database. With a resource management solution, you can get an idea of the resource pool in the organization. You can also see the qualification, experience and Certification of each resource and allocate tasks accordingly. 
  2. Certinia PSA will help you track employee activities real time. You can view the daily tasks and working schedules of the resources. You can also assign skill-based tasks, monitor progress and analyze employee productivity. 
  3. With robust resource management tools, you can balance workloads among employees. By assigning projects based on employee skills and expertise you can make the right use of your resources. Track resource activities and assign tasks easily without overutilizing or underutilizing resources. 
  4. Certinia PSA is cloud-based software that helps in storing employee information in a centralized database. This eliminates risks of errors, duplicate entries and data loss that were quite probable with manual processes. A unified source of data keeps information secured and accessible by project managers thereby speeding up decision-making. 
  5. Professional services is a dynamic industry with unpredictable sudden changes at any level. A project resource management software makes change management seamless and flexible. As a Manager, you can easily identify resource availability and schedules and allocate multiple projects to resources without overburdening them.  
  6. Certinia PSA is one of the best resource management software that will help identify gaps in employee activities. This helps Managers assign trainings and Certifications to specific employees to boost their skill levels. Advanced training improves employee performance and makes them productive to attain organizational goals. 
  7. With Certinia PSA, you can easily share reports and documents and collaborate with other members and departments. Effective documentation will give real-time insights into employee activities and performance. This will aid you in making smarter business decisions. 

Learn about: Resource Utilization App.

Challenges in Maximizing Resource Management 

In today’s fast-paced world, businesses look for ways to maximize profits within the stipulated time. In simple terms, “Time is money” and organizations that fail to follow this norm have a good chance of running into losses. 

Many businesses are unable to do optimum resource planning. They struggle to allocate tasks to the right resources, leading to poor resource utilization. 

When it comes to managing resources, here are some pain points and challenges that most companies face:

  1. Businesses often fail to identify proper resources suitable for a project. They are unable to align the skills of the resources with the assigned tasks. Sometimes the same resource is assigned to multiple projects and managers are unable to balance and allocate workload accordingly. 
  1. At times companies are not able to use resources based on their qualifications. In such cases, well-qualified resources are not given tasks that match their skills. This results in low resource utilization with expert resources being assigned low-level tasks. 
  1. Subjecting resources to unrealistic workloads results in high-stress levels and low productivity. Multiple projects, tight deadlines, and sudden internal transfers due to employee shortages lead to dissatisfaction. Resources are unable to adapt to the sudden change and cannot fulfill their responsibilities efficiently. 
  1. Businesses using manual spreadsheets cannot identify and allocate resources accurately. Traditional data entry can also lead to errors and is a time-consuming process. Companies using the manual approach struggle to deliver projects on time. 

The Bottom Line 

The tips outlined for optimizing resource utilization using Certinia PSA offer a comprehensive and strategic approach to help achieve peak efficiency. By implementing these strategies, you can build a solid foundation for resource management, enhance productivity, and maximize the potential of your workforce.  

From creating a centralized resource pool to automating manual tasks and gaining real-time insights, Certinia PSA provides the tools necessary for successful resource planning and allocation.  

This not only drives better decision-making but also empowers your professional services company and reduces challenges in terms of task allocation and managing the workforce to thrive.  

As you begin this journey of resource optimization, remember that adaptability and continuous improvement are key, ensuring that your organization remains agile and competitive in an ever-evolving business landscape.  

AblyPro is a top Certinia PSA implementation and managed services partner. Our team has successfully provided resource management solutions to leading organizations in a cost-effective way. If you are looking to get the best benefits of your resource management tool, we are just a call away.  



Author

Murali Puttaparthi, AVP, AblyPro
Murali Puttaparthi
AVP, AblyPro
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Murali is the AVP – Certinia at AblyPro with 12+ years of experience in handling complex Certinia and Salesforce applications, implementations, configurations, and customizations. At AblyPro, he has been the pillar of all the Certinia PSA and ERP project deliverables, ranging from design to implementation, project management, and resource management. With years of practical knowledge and expertise in this industry, Murali supports the sales team in strategizing customer solutions to meet the actual business needs of the clients. Murali is a dynamic and experienced professional with multiple Certinia and Salesforce certifications, helping businesses to technically strive in this ever-changing landscape.

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