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Author name: Murali Puttaparthi

Murali is the AVP – Certinia at AblyPro with 12+ years of experience in handling complex Certinia and Salesforce applications, implementations, configurations, and customizations. At AblyPro, he has been the pillar of all the Certinia PSA and ERP project deliverables, ranging from design to implementation, project management, and resource management. With years of practical knowledge and expertise in this industry, Murali supports the sales team in strategizing customer solutions to meet the actual business needs of the clients. Murali is a dynamic and experienced professional with multiple Certinia and Salesforce certifications, helping businesses to technically strive in this ever-changing landscape.

9 Reasons Your Services Organization Needs a Unified Salesforce and Certinia Platform

9 Reasons Your Services Organization Needs a Unified Salesforce and Certinia Platform 

Professional services firms waste hours updating disconnected systems for sales, projects, and finance, leading to errors and delays. Certinia solves this by running everything natively on Salesforce, providing unified data, automated workflows, and real-time insights that improve efficiency and profitability.

9 Reasons Your Services Organization Needs a Unified Salesforce and Certinia Platform  Read More »

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